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This project aimed to develop a comprehensive visual identity and accompanying deliverables for the Falmouth Degree Show, showcasing the university's rich history in visual arts education. The brief emphasized creativity, experimentation, and critical thinking, which were reflected in the design's interactive and flexible nature. Drawing inspiration from Falmouth's local aesthetic, the visual identity incorporates colors, patterns, and shapes that resonate with the town. The deliverables effectively communicate essential information while maintaining a cohesive and visually appealing aesthetic.

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